Online shopping 'soaring in UK'
Online shopping is booming in the UK, according to a new retail report. Market analysts Verdict found the internet was the fastest growing retail sector last year, attracting one in four shoppers.
With growth rates at 27.4%, the figures for buying online are six times better than for the traditional retail market over the last year, it says.
Part of this success is because of the trebling of shoppers using broadband connections, the company says.
The analysts suggested that people were not only shopping in greater numbers but were also spending more as companies improved the quality of their online offerings.
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